Articles

Top Selling Roblox Avatar Body Suits

Popular Hollywood IP and internet memes dominate top-sellers. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the ...

Aug 14, 20242 min read

Roblox for Brands: adidas, Lamborghini, Telefonica

New Limited UGC sales record set and a luxury auto maker returns to Roblox. Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

May 28, 20242 min read

Top 10 Sports Brands on Roblox

The Australian Open leads the way, followed by NFL and NHL. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1...

May 14, 20247 min read

How Roblox's UGC Changes Impact UGC Creators

UGC Creator Junozy shares his POV on Roblox's UGC policy changes Every week we publish exclusive research about how brands are...

Apr 23, 20245 min read

How to Leverage Data to Earn $50K+ in Roblox UGC Sales

Dubit CEO Matthew Warneford outlines how his company is using data to fuel UGC sales. Join 2K+ business leaders (at Roblox, Epic Games,...

Feb 13, 20246 min read

Roblox UGC Trends - Cute Faces & 2024 Predictions

Top UGC creators share the latest trends they're noticing on Roblox. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed...

Jan 23, 20243 min read

Roblox Avatar Shops: Faster, Cheaper, Easier Way for Brands to Launch

Olivia Rodrigo, Nicki Minaj and other brands have launched Avatar Shops on Roblox. Join 2K+ business leaders (at Roblox, Epic Games,...

Jan 16, 20244 min read

Animated Heads Among Top Trending Roblox UGC

Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here By Stephen Dypiangco...

Oct 1, 20233 min read

Inside the Weird & Wonderful World of Soulskor's Roblox UGC

When talking with creators about what type of UGC is successful on Roblox, I often hear that "weird" is popular. To me this makes a ton...

Aug 29, 20237 min read

Creators (and Brands) Can Now Make Roblox Avatar Bodies

Fan engagement and monetization opportunities broaden on the platform. When I was in college at Georgetown University years ago, my...

Aug 22, 20234 min read

Insider Tips from a Roblox UGC Designer Who Has Sold 35 Million Items

Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here By Stephen Dypiangco At...

Aug 1, 20236 min read

Twitter Users Reveal 5 Reasons Why Brands Fail on Roblox

A couple of weeks ago, I wrote about pop star Olivia Rodrigo's under the radar efforts releasing two UGC virtual items on the Roblox...

Jul 18, 20234 min read

Top Roblox Brand Games Ranked - July 2023 (Sonic, Warrior Cats, TWICE)

Branded game visits down -11%, but NARS & NHL find free UGC success Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to...

Jul 11, 20235 min read

Roblox Brand Integrations: LEGO City, Netflix, Bebe Rexha

Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here Brands are Integrating...

Jul 4, 20233 min read

Wait, Olivia Rodrigo Released Roblox UGC?!

Let's examine how the pop star released two UGC items on Roblox without any fanfare. I'm a big fan of pop music singer Olivia Rodrigo....

Jun 27, 20236 min read

Breaking Down Sanrio's Successful UGC Virtual Merchandise Strategy

Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here By Stephen Dypiangco Back...

May 26, 20235 min read

Trending Roblox UGC Virtual Items

Top avatar clothing and accessories from Hello Kitty to Y2K fits Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the...

Apr 25, 20234 min read

How Should Brands Leverage Roblox UGC Limited Items?

UGC creators, including partner brands, can now sell Roblox UGC Limited items Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

Apr 10, 20235 min read