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Roblox’s Rewarded Video Ads Move Down Funnel
Join 2.5K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here By Stephen Dypiangco Roblox rewarded video ads are moving beyond awareness and into conversion. Every few weeks, I log into Roblox with one specific goal: to see how rewarded video ads are evolving. I’ve been excited about this ad unit since last summer , when rewarded video ads were still in private beta and only available to a limited set of developers. At the t
Feb 94 min read
How Roblox Rewarded Ads Work and Why They Could Reshape Platform Monetization
Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here By Stephen Dypiangco I’ve...
Jun 24, 20254 min read
Roblox Stands to Benefit from Growth in Gaming Advertising
IAB report shows how Gaming is becoming a more important marketing channel Every week we publish exclusive research about how brands are...
Apr 2, 20245 min read
What Brands are Running Paid Advertising on Roblox?
Walmart and Amazon are among those brands using Roblox paid ads. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the...
Jan 30, 20243 min read
Roblox Launches Video Ads with Plans to Scale Advertising in 2024
Video is a big part of the company's plans to scale advertising revenue in 2024 and beyond Join 2K+ business leaders (at Roblox, Epic...
Dec 10, 20234 min read
Top Takeaways from the Roblox Developer Conference
Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here By Stephen Dypiangco From...
Sep 9, 20222 min read
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