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Wicked Movie Takes Over Roblox
Join 2.5K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter : sign up here By Stephen Dypiangco Over the past couple of years, Roblox has quietly become a must-use marketing platform for movie studios trying to reach younger Gen Z and Gen Alpha audiences. In the past year or so, How to Train Your Dragon , Bad Guys 2, Beetlejuice Beetlejuice , Smurfs , Karate Kid Legends , Sonic 3 , Jurassic World Rebirth , M3GAN 2.0, and KPop Demon Hunte
Nov 103 min read


How Free Limited Items Impact Roblox's UGC Economy
Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1 Roblox newsletter: sign up here By Hari Nair Roblox’s...
May 204 min read


Top Entertainment and Sports Brands on Roblox (Dec '24)
Once again Skibidi Toilet and NFL dominate the month's Roblox brand rankings. Every week we publish exclusive research about how brands...
Dec 16, 20241 min read


Wicked RP Launches on Roblox Ahead of Movie Release
Universal Pictures returns to Roblox to promote its upcoming theatrical movie release. Join 2K+ business leaders (at Roblox, Epic Games,...
Oct 29, 20243 min read
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