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Do Big Studio's CFO on the Jonas Brothers’ 8.4M-Player Concert
The Jonas Brothers drew 8.4M concurrent players on Roblox. Do Big’s CFO on how it came together in 14 days and what brands should learn from it.
4 days ago6 min read
Roblox’s Top Games in September 2026: Steal an Egg Pulls Away as Ride a Pet Arrives
Inside Roblox’s September 2026 rankings: Steal an Egg takes No. 1 with 1.4 million average players, Ride a Pet debuts at No. 9, Brookhaven reclaims second, and Murder Mystery 2 slips to fourth as its summer event ends. Weekly updates, egg hatching loops, and shifting player habits drive the changes across the platform’s most-played experiences.
Oct 206 min read
Roblox’s Top Games in August 2026: Murder Mystery 2 and Steal an Egg Take Over
Inside Roblox’s August 2026 rankings: Murder Mystery 2 takes No. 1, Steal an Egg surges into the top two, Blox Fruits rebounds, and July’s breakout games lose steam as major updates, viral mechanics, and shifting player habits reshape the platform’s most-played experiences.
Sep 226 min read
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