Articles

Top Sports Brands on Roblox Ranked -June 2024 (Australian Open, ESPN, NHL)

The Australian Open leads the way, followed by NFL and NHL. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1...

Jun 18, 20243 min read

Inside ZURU Toys' Winning Roblox Strategy

ZURU Toys explains their process of bringing their Rainbocorns IP to Roblox. Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

Jun 11, 20245 min read

Understanding Roblox Player Demographics in 2025

Break down of the Roblox user base's geography, gender, and age. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the...

Jun 4, 20244 min read

Roblox for Brands: adidas, Lamborghini, Telefonica

New Limited UGC sales record set and a luxury auto maker returns to Roblox. Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

May 28, 20242 min read

What is Roblox and How Does it Differ from Other Gaming Platforms?

Breaking down Roblox compared to Minecraft, Fortnite and others. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the...

May 21, 20245 min read

Top 10 Sports Brands on Roblox

The Australian Open leads the way, followed by NFL and NHL. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1...

May 14, 20247 min read

Top Roblox Brand Games Ranked - May 2024 (Rainbocorns)

Rainbocorns from Zuru Toys entered our monthly top Roblox brand games rankings. Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

May 7, 20244 min read

Roblox Launches E-Commerce with Walmart

Retailer offers 3 physical items for sale within its Roblox experience Walmart Discovered Every week we publish exclusive research ...

Apr 29, 20243 min read

How Roblox's UGC Changes Impact UGC Creators

UGC Creator Junozy shares his POV on Roblox's UGC policy changes Every week we publish exclusive research about how brands are...

Apr 23, 20245 min read

Roblox Explained: A Guide for Kids Media Professionals

The Kids Media Club Podcast does a deep dive on Roblox for kids brands Every week we publish exclusive research about how brands are...

Apr 16, 20242 min read

Top Roblox Brand Games Ranked - April 2024 (Poppy Playtime, Godzilla x Kong)

Poppy Playtime Forever from Jazwares claims the top spot. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1...

Apr 9, 20244 min read

Roblox Stands to Benefit from Growth in Gaming Advertising

IAB report shows how Gaming is becoming a more important marketing channel Every week we publish exclusive research about how brands are...

Apr 2, 20245 min read

How Brands are Driving Loyalty Sign Ups via Roblox

Flaunt CEO Connor Kelley shares how brands are leveraging Roblox to grow loyalty programs. Every week we publish exclusive research about...

Mar 13, 20243 min read

Roblox vs. Fortnite: What Brands Should Know

Atlas Creative's Michael Herriger breaks down the two popular UGC gaming platforms. Join 2K+ business leaders (at Roblox, Epic Games,...

Mar 11, 20244 min read

Top Roblox Brand Games Ranked - March 2024 (Kung Fu Panda, Sol De Janiero)

Kung Fu Panda 4 and beauty brand Sol De Janiero enter Top 10. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the ...

Mar 5, 20244 min read

How Livetopia's Roblox Integrations Provide Brands Guaranteed Traffic

Inside look into Century Games' popular Livetopia experience, which has done many brand deals. Join 2K+ business leaders (at Roblox, Epic...

Feb 27, 20244 min read

Australian Open Tennis & ESPN Team Up on Roblox

Tennis Australia's Ridley Plummer shares details about updating their Roblox experience. Join 2K+ business leaders (at Roblox, Epic...

Feb 20, 20244 min read

How to Leverage Data to Earn $50K+ in Roblox UGC Sales

Dubit CEO Matthew Warneford outlines how his company is using data to fuel UGC sales. Join 2K+ business leaders (at Roblox, Epic Games,...

Feb 13, 20246 min read

Top Roblox Brand Games Ranked - February 2024 (SpongeBob, TMNT)

Paramount's SpongeBob exits paid beta and enters top 10. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the #1...

Feb 5, 20244 min read

What Brands are Running Paid Advertising on Roblox?

Walmart and Amazon are among those brands using Roblox paid ads. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the...

Jan 30, 20243 min read