Articles

How Brands are Driving Loyalty Sign Ups via Roblox

Flaunt CEO Connor Kelley shares how brands are leveraging Roblox to grow loyalty programs. Every week we publish exclusive research about...

Mar 13, 20243 min read

Roblox vs. Fortnite: What Brands Should Know

Atlas Creative's Michael Herriger breaks down the two popular UGC gaming platforms. Join 2K+ business leaders (at Roblox, Epic Games,...

Mar 11, 20244 min read

Top Roblox Brand Games Ranked - March 2024 (Kung Fu Panda, Sol De Janiero)

Kung Fu Panda 4 and beauty brand Sol De Janiero enter Top 10. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the ...

Mar 5, 20244 min read

How Livetopia's Roblox Integrations Provide Brands Guaranteed Traffic

Inside look into Century Games' popular Livetopia experience, which has done many brand deals. Join 2K+ business leaders (at Roblox, Epic...

Feb 27, 20244 min read

Australian Open Tennis & ESPN Team Up on Roblox

Tennis Australia's Ridley Plummer shares details about updating their Roblox experience. Join 2K+ business leaders (at Roblox, Epic...

Feb 20, 20244 min read

How to Leverage Data to Earn $50K+ in Roblox UGC Sales

Dubit CEO Matthew Warneford outlines how his company is using data to fuel UGC sales. Join 2K+ business leaders (at Roblox, Epic Games,...

Feb 13, 20246 min read

What Brands are Running Paid Advertising on Roblox?

Walmart and Amazon are among those brands using Roblox paid ads. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to the...

Jan 30, 20243 min read

Roblox UGC Trends - Cute Faces & 2024 Predictions

Top UGC creators share the latest trends they're noticing on Roblox. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed...

Jan 23, 20243 min read

Roblox Avatar Shops: Faster, Cheaper, Easier Way for Brands to Launch

Olivia Rodrigo, Nicki Minaj and other brands have launched Avatar Shops on Roblox. Join 2K+ business leaders (at Roblox, Epic Games,...

Jan 16, 20244 min read

Top Roblox Brand Games Ranked - January 2024 (Barbie, Alo Yoga)

Barbie and Alo Yoga surpass 100 million lifetime visits milestone. SPONSORED BY Spaceport connects brands + IP owners with game...

Jan 7, 20245 min read

Roblox Launches Video Ads with Plans to Scale Advertising in 2024

Video is a big part of the company's plans to scale advertising revenue in 2024 and beyond Join 2K+ business leaders (at Roblox, Epic...

Dec 10, 20234 min read

2024 Roblox & Brands Predictions

Top brands, agencies and developers share their thoughts on Roblox's future Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

Dec 9, 20235 min read

Top 5 Roblox Brand Moments of 2023

Favorite Roblox brand moments across sports, entertainment, UGC, social and video. Join 2K+ business leaders (at Roblox, Epic Games,...

Dec 9, 20234 min read

Top Roblox Brand Games Ranked - December 2023 (Mark Rober, e.l.f. Cosmetics)

YouTuber Mark Rober's new educational Roblox experience has strong launch 🚀 SPONSORED BY Spaceport connects brands + IP owners with game...

Dec 5, 20237 min read

The Future of Brand Monetization on Roblox is E-commerce

Roblox will begin testing real-world commerce with brands in H2 2024. In May of 2022, I made my first purchase of a real-world item in a...

Nov 28, 20236 min read

How Roblox Brand Integrations Work from a Developer's Perspective

Banana Studios shares their experience bringing Canterbury Rugby to Roblox. Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

Nov 21, 20233 min read

Why Should New IP Launch on Roblox?

Jo Redfern of Wind Sun Sky Entertainment shares her experience launching Future Chicken on Roblox. Join 2K+ business leaders (at Roblox,...

Nov 13, 20234 min read

Top Roblox Brand Games Ranked - November 2023 (Barbie, Walmart)

Barbie skyrockets to the top of our monthly Roblox brand rankings. Join 2K+ business leaders (at Roblox, Epic Games, Xbox) subscribed to...

Nov 6, 20233 min read

13 Halloween-Themed Roblox Brand Experiences

Lots of brands roll out orange and black experience updates for the Halloween season. Join 2K+ business leaders (at Roblox, Epic Games,...

Oct 30, 20232 min read

How Did Barbie Get 27 Million Roblox Visits in Only 13 Days?

Unpacking how Barbie DreamHouse Tycoon skyrocketed in popularity on Roblox. Join 2K+ business leaders (at Roblox, Epic Games, Xbox)...

Oct 24, 20234 min read